The Beauty Secret You Can’t See — But You'll Definitely Feel.

There’s no shortage of hair ties and scrunchies on the market—most relying solely on eye-catching fabrics, trendy prints, and colors to catch your attention. And while they may look beautiful, they often fall short where it matters most: function.

Constant adjusting. Slipping. Hair damage. Headaches. Sound familiar?

No more “off the shelf” hair elastics.

Our proprietary elastics are engineered for strength, stretch, and all-day comfort—delivering a truly secure hold without compromising your hair’s health. Because beauty should never come at the expense of comfort or care.

 

We are passionate about redefining the way you experience hair care with our mission to Protect Your Hair With Perfect Hold.™

While looks matter—
it’s what’s inside that counts.

No more “off the shelf” hair elastics.

Our proprietary elastics are engineered for strength, stretch, and all-day comfort—delivering a truly secure hold without compromising your hair’s health. Because beauty should never come at the expense of comfort or care.

 

We are passionate about redefining the way you experience hair care with our mission to Protect Your Hair With Perfect Hold.™

While looks matter—it’s what’s inside that counts.

Innovative Research and Development

Our team have invested countless hours into research and development to bring you the ultimate hair elastic. We understand that traditional hair ties often fall short, causing discomfort, slippage, and even damage to your hair. That’s why we set out to create a solution that addresses all these issues and more.

 

Innovative Research and Development

Our team have invested countless hours into research and development to bring you the ultimate hair elastic. We understand that traditional hair ties often fall short, causing discomfort, slippage, and even damage to your hair. That’s why we set out to create a solution that addresses all these issues and more.

 

Innovative Research and Development

Our team have invested countless hours into research and development to bring you the ultimate hair elastic. We understand that traditional hair ties often fall short, causing discomfort, slippage, and even damage to your hair. That’s why we set out to create a solution that addresses all these issues and more.

 

Advanced Material Science

Our perfect hair elastic is crafted from a unique blend of high-quality, durable materials specifically chosen for their superior elasticity and strength. This innovative blend allows our elastics to elongate over 200% of their original size without losing their shape or hold. This means you can trust our hair ties to secure your hair in place, no matter the style or activity, without causing undue strain or discomfort.

 

Advanced Material Science

Our perfect hair elastic is crafted from a unique blend of high-quality, durable materials specifically chosen for their superior elasticity and strength. This innovative blend allows our elastics to elongate over 200% of their original size without losing their shape or hold. This means you can trust our hair ties to secure your hair in place, no matter the style or activity, without causing undue strain or discomfort.

 

Advanced Material Science

Our perfect hair elastic is crafted from a unique blend of high-quality, durable materials specifically chosen for their superior elasticity and strength. This innovative blend allows our elastics to elongate over 200% of their original size without losing their shape or hold. This means you can trust our hair ties to secure your hair in place, no matter the style or activity, without causing undue strain or discomfort.

 

Optimal Hold and Comfort

Through rigorous testing and feedback from real users, we’ve perfected the balance between hold and comfort. Our elastics provide a firm hair-hugging grip that keeps your hair securely in place throughout the day, whether you’re at the gym, in the office, or out on the town. Despite their strong hold, our hair ties are designed to be gentle on your hair, reducing the risk of breakage and tangling.

 

Optimal Hold and Comfort

Through rigorous testing and feedback from real users, we’ve perfected the balance between hold and comfort. Our elastics provide a firm hair-hugging grip that keeps your hair securely in place throughout the day, whether you’re at the gym, in the office, or out on the town. Despite their strong hold, our hair ties are designed to be gentle on your hair, reducing the risk of breakage and tangling.

 

Optimal Hold and Comfort

Through rigorous testing and feedback from real users, we’ve perfected the balance between hold and comfort. Our elastics provide a firm hair-hugging grip that keeps your hair securely in place throughout the day, whether you’re at the gym, in the office, or out on the town. Despite their strong hold, our hair ties are designed to be gentle on your hair, reducing the risk of breakage and tangling.

 

Ergonomic Design

We’ve also incorporated ergonomic principles into our design process. Our hair elastics are smooth and snag-free, ensuring they glide effortlessly over your hair when you put them on or take them off. The seamless design minimizes pressure points, so you can wear your hair up all day long without discomfort.

 

Ergonomic Design

We’ve also incorporated ergonomic principles into our design process. Our hair elastics are smooth and snag-free, ensuring they glide effortlessly over your hair when you put them on or take them off. The seamless design minimizes pressure points, so you can wear your hair up all day long without discomfort.

 

Ergonomic Design

We’ve also incorporated ergonomic principles into our design process. Our hair elastics are smooth and snag-free, ensuring they glide effortlessly over your hair when you put them on or take them off. The seamless design minimizes pressure points, so you can wear your hair up all day long without discomfort.

 

Our journey began with a single goal:

To design the perfect hair elastic that not only delivers exceptional performance but also prioritizes the health and comfort of your hair.

Our journey began with a single goal:

To design the perfect hair elastic that not only delivers exceptional performance but also prioritizes the health and comfort of your hair.

Commitment to Quality and Sustainability

At Chelsea King®, we are committed to delivering products that not only meet but exceed your expectations. Each hair elastic undergoes stringent quality control checks to ensure it meets our high standards for durability, performance, and safety. Our manufacturing processes are designed to minimize waste and reduce our environmental footprint. We believe in creating products that are not only good for your hair but also kind to the planet.

Commitment to Quality and Sustainability

At Chelsea King®, we are committed to delivering products that not only meet but exceed your expectations. Each hair elastic undergoes stringent quality control checks to ensure it meets our high standards for durability, performance, and safety. Our manufacturing processes are designed to minimize waste and reduce our environmental footprint. We believe in creating products that are not only good for your hair but also kind to the planet.

Commitment to Quality and Sustainability

At Chelsea King®, we are committed to delivering products that not only meet but exceed your expectations. Each hair elastic undergoes stringent quality control checks to ensure it meets our high standards for durability, performance, and safety. Our manufacturing processes are designed to minimize waste and reduce our environmental footprint. We believe in creating products that are not only good for your hair but also kind to the planet.

Benefits of Our Proprietary Flat Braid Elastics

To further enhance our hair elastics, we utilize flat braid elastics made from GOTS certified organic cotton and natural rubber bobbin. Here’s why this makes our product exceptional: 

  • Eco-Friendly Materials: GOTS certified organic cotton ensures our elastics are free from harmful chemicals, making them safe for both you and the environment. The natural rubber bobbin provides a sustainable alternative to synthetic materials, reducing our carbon footprint.
  • Enhanced Durability: Our flat braid elastics are heat-treated and chlorine-resistant, making them ideal for active lifestyles. Whether you’re swimming, working out, or just going about your day, our hair ties maintain their strength and elasticity.
  • Superior Comfort: The flat braid design lies smoothly against your hair, preventing creases and pressure points. This results in a more comfortable wearing experience, even for extended periods. 
  • Natural and Gentle: Organic cotton and natural rubber are gentle on your hair, reducing the risk of breakage and scalp irritation. This makes our elastics perfect for all hair types, including those with sensitive scalps.

Join the Movement

We invite you to experience the difference of CK Hold—where style meets innovation, and comfort meets performance. Say goodbye to slipping, breakage, and constant readjusting, and embrace a new era of hair care that truly understands your needs.

 

Protect your hair with perfect hold™, and enjoy the freedom, confidence, and all-day comfort that comes from knowing your hair is secure—and cared for.

 

Thank you for being part of our journey.

 

Together, we’re redefining hair care, one perfectly crafted hair tie at a time.